March 4, 2021 #1 Local News, Forum, Information and Event Source for Venice Beach, California.

Ad Revenue to Combat Homelessness

9:52am

The Board of Supervisors voted to inventory county buildings and vehicles that could be used to display advertising, with an eye toward collecting ad revenues to combat homelessness.

Supervisor Mark Ridley-Thomas, who unsuccessfully backed a quarter-cent sales tax increase for the same purpose, proposed the new revenue source. Los Angeles County’s portfolio of properties includes about 4,000 buildings and nearly 11,000 emergency and non-emergency vehicles, according to the supervisor.

Ridley-Thomas said major buildings next to highways or major traffic
thoroughfares could generate significant revenue, noting that public transit
systems have accepted ads for years. “Municipal advertising should follow clear county guidelines on advertising standards that prevents offensive messages and visual clutter,” his motion says.

In 2001, the board considered opening up county websites to advertising,
but unanimously declared its sites a public asset and barred any links other
than for a public, rather than profit, purpose. Potential advertising revenues,
if calculated, were not disclosed at the time.

A report on the pros and cons of Ridley-Thomas’ proposal, including
revenue projections, is expected back in two months.

– from CNS

Related Posts

LA Unified Increasing Vaccinations as it Negotiates With Teachers Union

March 2, 2021

March 2, 2021

Over 40,000 vaccines allotted to LAUSD as teachers union calls for slower return By Sam Catanzaro Los Angeles school officials...

Puppy Stolen at Gunpoint Near Venice Beach Boardwalk

March 1, 2021

March 1, 2021

Shepherd puppy stolen over weekend in Venice A $1,000 reward is being offered for information leading to the safe return...

First Baptist Church Of Venice Receives A Black Lives Matter Street Mural: YO! Venice Show – March, 1, 2021

March 1, 2021

March 1, 2021

Local news and culture in under 5 minutes. * Amazon Prime Show ‘Bosch’ Hosting Stakeout Event * First Baptist Church...

‘Safe Camping’ at the VA is Open To All Homeless Veterans

February 26, 2021

February 26, 2021

The “safe camping” program is geared toward getting homeless Veterans off the streets and provides a way to transition from...

Column: Housing Backers Start Facing Post-Pandemic Reality

February 25, 2021

February 25, 2021

By Tom Elias, Columnist The mysterious blindness that apparently affected California’s top legislative housing advocates all through 2020 seems to...

Video: Closing Streets to Allow for More Outdoor Dining?

February 25, 2021

February 25, 2021

A drunk driver recently crashed into a Santa Monica outdoor dining area, bringing attention to a proposal that would close...

Venice Family Clinic Merges With Local Community Health Center

February 23, 2021

February 23, 2021

Local community health centers Venice Family Clinic and South Bay Family Health Care to merge later this year By Kerry...

Lifeguards Make Over 70 Rescues During Weekend

February 22, 2021

February 22, 2021

Wind swells, inshore holes, warm weather result in buys weekend for lifeguards Summer-esque weather combined with a combination of hazardous...

Sneakers and Stuff Cancels in Store Launch of New Nike: YO! Venice Show – February, 22, 2021

February 22, 2021

February 22, 2021

Local news and culture in under 5 minutes. * Sneakers and Stuff Cancels in Store Launch of New Nike *...

Housing Backers Start Facing Post-Pandemic Reality

February 21, 2021

February 21, 2021

By Tom Elias, Columnist The mysterious blindness that apparently affected California’s top legislative housing advocates all through 2020 seems to...

Venice Hotel to Homeless Shelter Sparks Debate

February 18, 2021

February 18, 2021

The city and Project Home Key are working together to turn the Ramada Inn on Washington Blvd in Venice into...

Asian Woman Verbally Assaulted in Racially Motivated Attack

February 18, 2021

February 18, 2021

While walking near the intersection of Bundy and Montana an Asian woman was verbally assaulted by a man walking his...

Suspect in Police Chase Runs Across the Marina Freeway

February 18, 2021

February 18, 2021

Police chase weaves across Westside Tuesday. By Toi Creel A police chase that began in Ladera Heights weaved all across...

Volunteers Needed for Venice Cleaning Crew This Weekend

February 18, 2021

February 18, 2021

Chamber in Action Pop-up Cleaning Crew on Washington Boulevard this weekend By Staff Writer Volunteers are needed for pop-up cleaning...

Venice Restaurant Looking to Expand to East

February 18, 2021

February 18, 2021

Great White cafe adding Hancock Park location By Kerry Slater A Venice restaurant is opening a second location in the...